The rise of AI in Dutch business
AI for business has long ceased to be a futuristic concept. More and more organizations are using artificial intelligence to accelerate processes, improve decisions and boost innovation. According to the CBS, in 2024, 13.5% of Dutch companies with more than 10 employees use of AI. A growing number of companies therefore no longer see AI as a luxury, but as a necessity.
“The companies that invest in AI now are building tomorrow's competitive advantage.”
Whether you are active in finance, healthcare, logistics or marketing: AI offers valuable applications for almost every sector.
What can AI mean for companies in concrete terms?
The deployment of artificial intelligence in companies has many faces. Some of the common uses include:
- Automation of repetitive tasks (think of invoice processing, lead qualification or reports)
- Smart customer interaction via chatbots and AI-driven email responders
- Predictive models for inventory management, sales forecasting or staff planning
- Generative AI for content creation, design and software development
In practice, this means: higher speed, fewer errors and more space for creative and strategic work.
Dutch AI companies that make a difference
The Netherlands is rapidly developing into an incubator for AI innovation. From advanced chip design to accessible AI solutions for business: the ecosystem is versatile and changing. Some notable names:
- Axelera AI — This deep tech scale-up develops powerful AI chips that are used in robotics, automotive and medical devices. Their Titania chip, launched with a grant of €61.6 million, plays a key role in Europe's AI infrastructure.
- Sentinels (by Fenergo) — Specialized in AI-driven transaction monitoring for the financial sector. Their technology is used worldwide to detect money laundering and reduce risks.
- Synthwave Solutions — As an AI consultancy firm, we focus on the practical implementation of AI within organizations. From masterclasses to process automation: we help companies not only understand but actually apply AI — with measurable results within three months. Synthwave Solutions thus closes the gap between technological innovation and practical business operations.
In addition, we are seeing a strong rise of niche companies in computer vision, NLP and data integration, among others. Often the result of cooperation with universities or as spin-offs from larger tech players.
Building knowledge as a foundation: AI course for companies
Technology without understanding is of little use. Companies that use AI successfully first invest in knowledge building and support. That's why AI courses for companies so essential.
At Synthwave Solutions, we believe that effective AI starts with well-informed people. That's why we offer:
- 🎓 AI Masterclasses — Practical sessions for teams, supervisors, or entire departments. No hype, but clear frameworks and realistic applications.
→ Watch the masterclasses - 🧭 Department-specific AI training courses — From HR and sales to IT: each department gets insight into tools and use cases that really work.
→ Discover departmental training courses
“An AI course is not an end in itself, but a strategic foundation for growth.”
Implementing AI: how do you do it properly?
Do you really want to integrate AI into your processes? Then you need more than separate tools. You need structure. Strategy. And a partner who knows what he's talking about.
That's why at Synthwave, we developed the AI implementation process: a three-month program where we train your team, automate a core process and achieve measurable results. Think of 59% faster document creation or a process that runs twice faster.
👉 See the AI implementation journey
Why does it work
- ✅ Your team learns how to work with AI, through coaching & masterclasses
- ✅ We choose one process and demonstrably optimize it
- ✅ It's all about measurable results within 90 days
- ✅ You maintain full control over tooling & data
What does AI give you?
Companies that make good use of AI quickly notice benefits:
- More output, less workload
- Switch faster to customer needs
- Lower costs through smart automation
- Future-proofing in a rapidly changing market
With flexible integrations with Microsoft, OpenAI, Google Cloud or Gemini, we ensure that your data stays where it belongs: secure, accessible and up to date.
Ready to take the next step?
✔ Invest in your team with an AI masterclass
👉 To the masterclass page
✔ Train per department in a focused and result-oriented way
👉 Department-specific AI training courses
✔ Do you want a concrete impact within 3 months?
👉 Start the AI implementation process